Sierra Honda Sponsors Pasadena Pops “Rhapsody in Blue”

Everyone loves some summer fun!

This past Saturday, June 13,  Sierra Honda joined in on the summer fun for another great concert hosted by the Pasadena Symphony and Pops.

Located at the Los Angeles County Arboretum and Botanical Gardens, the Pasadena Pops features orchestral performances of the highest quality to benefit the community through music, community engagement, and education programs.

It was a great night of music, games, and prizes as Sierra Honda mingled with the community and introduced attendees to the great line up of Honda vehicles.

So Cal Honda Dealers were also in attendance with fun giveaways and portable charging stations.

With a theme of"Rhapsody in Blue," the concert featured music from The Gershwin Era to Jazz and Swing. Sponsoring this large  event is just one example of how Sierra Honda is dedicated to making a positive impact throughout our community and beyond.

Happy Summer from all of us at Sierra Honda!


Sierra Honda is your premier Honda Dealer for cities such as Pasadena, Alhambra, Arcadia, Monrovia, Duarte, West Covina, Azusa, San Gabriel, and the rest of the San Gabriel Valley.

Stay connected with us on social media:

Facebook: Facebook.com/sierrahonda

Instagram: @sierrahonda

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Employee Spotlight: Ryan Matsumoto

We love our Sierra Honda family!

For this month's Employee Spotlight, we are highlighting our Lease Retention Manager,  Ryan Matsumoto, for his amazing contributions to the Sierra Honda family and would like to recognize Ryan for all of his hard work!

Ryan is an invaluable part of our team here at Sierra Honda and his commitment to excellence is second to none. We can always count on Ryan to deliver his best in customer service in all interactions, going above and beyond- every time.

How long have you worked here at Sierra?

1 year


What’s your favorite car here at Sierra Honda and why?

The 2019 Accord because it comes standard with Honda Sensing. The new redesign is also modern yet sporty.


 What’s your favorite part about your position?

Helping customers getting into a vehicle that they know they’ll love, whether it be leasing or purchasing. My team and I work together to achieve daily and monthly goals, which is something I really enjoy.


 What kind of hobbies and interests do you have outside of work?

Going to sporting events, golfing, and spending time with friends and family.


Why is it important to provide excellent customer service?

I want my customers to have an excellent experience because buying a car should be fun. I enjoy getting to know my customers on a personal level because sometimes we end up having a lot in common.


What piece of advice would you give a new employee?

Make sure to ask a lot of questions and be open to learning.


Why should customers choose Sierra Honda?

We are dedicated to providing a positive experience to each customer. We take time to get to know our customers and make sure to be there for them even after their purchase.

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Honda Lease Return Process at Sierra Honda

Honda End of Lease Options


Purchasing or leasing a new Honda is an exciting experience, and as your Honda Lease comes to end, you have an important decision to make.


That’s why our helpful and knowledgeable lease retention team is here to make the return of your lease as easy as possible.


You have 3 options when it comes time to return your lease.

Your first option is to return your Honda and lease or purchase a brand new one.

Drive away in a vehicle that fits your current lifestyle. Take advantage of brand-new comfort and entertainment features and feel confident knowing you are equipped with the latest safety and security technology. By purchasing or leasing a new Honda, you may qualify for exclusive loyalty benefits.


These include:

• An extra 500 dollar wear and use or damage waiver, up to 1,000 dollars waived on your current lease

• A turn in fee waiver on your current vehicle

• Or a security depot waiver on a new Honda lease.

It is recommended that you schedule your end-of-lease inspection within the last two months of your lease agreement.


Your second option is to purchase your leased vehicle.

If you love your Honda, why not own it? Buying your leased vehicle is a great way to continue benefiting from its reliability, performance, and high resale value.

If you decide to purchase your Honda, there is no inspection required since there are no excess wear and use or excess mileage charges to worry about.


The third option is to turn in your leased vehicle.

We’d love to keep you as a returning customer, but if your decision is to turn in your Honda Lease, we are here to make the process of returning your leased vehicle as easy and convenient as possible.

To schedule an appointment and review your options, please contact our Lease Retention Team at www.SierraHonda.com or give us a call anytime.

We’ll happily assist you with a smooth transition- including the possibility of getting into a new vehicle before your lease ends.

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Sierra Honda Sponsors Monrovia Motown Jams

Sierra Honda joined in on the summer fun this past Sunday at Library Park in Monrovia for one of the many concerts of the 2018 Monrovia Summer Concert Series.

The event, held from 7 p.m. to 8:30 p.m., featured the sounds of Motown by The Tom Noland Band and was held by the City of Monrovia.

Families and friends from Monrovia and surrounding cities joined one another as they spread out their blankets and lawn chairs while they enjoyed a summer night of dancing to Motown jams.

Prior to the event, Sierra Honda was recognized for their ongoing dedication to sponsoring community events such as the Monrovia summer concert series. Attendees also had the chance to enter into a free raffle and win prizes at the Sierra Honda sponsorship booth.

The Sierra Family of Dealerships is proud of their continuous sponsorship of community events and looks forward to seeing the positive impact their involvement continues to have on the San Gabriel Valley and Greater Los Angeles Area.


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Sierra Honda Celebrates Earning President’s Award

Congratulations to the Sierra Honda team for recently earing the prestigious President’s Award by American Honda Motor Co., Inc. for their excellence in sales performance, sales experience, service performance and business operations!

By achieving Hondas new-vehicle sales objective and maintaining excellence throughout their sales and service operations, Sierra Honda has met all award criteria and has set the standard for other Honda dealerships across the country to follow.

This past Friday, Sierra Autocars employees joined together to celebrate with a delicious meal catered by Domenico’s Italian Restaurant, Baja Mar, and Go China. We are proud of the whole Sierra Honda team for making this achievement possible and look forward to another year of being San Gabriel Valley’s premiere Honda dealership.

A trophy along with recognition materials has been displayed in the Honda Showroom.

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Sierra Honda Earns President’s Award

Sierra Honda of Monrovia has recently earned the prestigious President’s Award by American Honda Motor Co., Inc. for their excellence in sales performance, sales experience, service performance and business operations.

By achieving Hondas new-vehicle sales objective and maintaining excellence throughout their sales and service operations, Sierra Honda has met all award criteria and has been recognized as a dealer who honors their relationships with their customers.

In achieving this award, Sierra Honda has set the standard for other Honda dealerships across the country to follow.

A trophy and recognition materials will soon be displayed in the Sierra Honda showroom.

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14 Reasons to Love Sierra Honda

Here at Sierra Honda, we pride ourselves on treating our customers like family. Every day, our staff is committed to providing each guest with exceptional customer service and a reliable and trustworthy dealership experience.

So whether you’re looking for a new car or have already purchased your vehicle, here are 14 reasons why our dealership is one to love this Valentine’s Day.

  1. We've been family owned for over 40 years.
  • Sierra Autocars has been in the automotive business for over 40 years and is dedicated to maintaining their tradition of integrity and fairness. All of the Hoffman family works together to continue their tradition and commitment to total customer satisfaction.
  1. We love our community.
  • Sierra loves giving back. Within the past year our staff has volunteered at a variety of organizations during the holiday season including the Foothill Unity Center and the Monrovia Easter Egg hunt. We also involve ourselves with various summer concerts and events such as the Taste of Arcadia and Taste of Duarte.
  1. We have an on-site café.
  • Our on-site café is open to the public. So feel free to stop by for a free coffee and enjoy your breakfast or lunch with us!
  1. Our staff is friendly and knowledgeable.
  • Whether it’s finding a new Honda, servicing your vehicle or finding a parts item, our helpful Honda staff is here to guide you in the right direction.
  1. We have a complimentary shuttle.
  • Our complimentary shuttle service provides our service guests with a complementary ride within a ten mile radius.
  1. Your first two services are free with any new car purchase.
  • When you purchase a car with Sierra Honda, not only do you receive the many benefits of a new vehicle, but your new Honda also includes two free complementary services.
  1. We provide a guest lounge.
  • Our guest lounge provides a relaxing atmosphere which includes high speed Wi-Fi and televisions for your entertainment.
  1. We have a children’s play area.
  • Getting your car serviced? Bring your young one’s over to our children’s play area where they can enjoy a variety of toys, games, and entertainment.
  1. Our dealership was recently given the President’s Award for meeting Honda standards for high customer satisfaction within sales and service.
  2. We have an awesome mascot.
  • It’s impossible to miss a glance at our giant panda during your commute down the 210, exit Mountain!
  1. Late night drop off.
  • Busy during the day and need to get your car serviced? We offer late night drop off at our service centers for your convenience.
  1. We have a wide selection.
  • Sierra Honda has a variety of both new and used Hondas for you to choose from, just take your pick and drop in for a test drive!
  1. We are an authorized Lease Return Center.
  • Leasing a Honda? We are an authorized lease return center. Contact our lease retention team for more information.
  1. Our management team is top notch.
  • The management team at Sierra Honda includes dedicated employees who have worked for our dealership for over 25 years. Just to name a few, our General Sales Manager Ellen Leung has been with Sierra Honda for 15 years and Finance Director Nora Reynoso has been committed to our dealership for 25 years.
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Sierra Honda HOW Event

Getting a new car sure is exciting! Last night here at Sierra Honda, we held our Honda HOW Event, where we invited our customers to learn more about how to maintain their Honda now that they know what it means to own one. The evening was great and filled with informational material about the importance of servicing Honda vehicles at Sierra Honda.  Our Honda HOW Event is a casual, informative, no-sales-involved event meant to thank our customers for choosing Sierra Honda and to introduce them to our staff, our facility, our way of doing things and learn about the exclusive service advantages you won’t get anywhere else. The event included a Q& A session with our technicians, and service managers. All guest attendees received a Sierra gift bag which includes water bottles, cell phone accessories and much more.

Check out our photos below and stay tuned for future events and promotions!

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