5 Locations to Attend in the San Gabriel Valley | Sierra Honda

Summer is here and there is a lot to do in the San Gabriel Valley!

With all the special offers at Sierra Honda and events around town, your next outing should be one to remember. In the spirit of summer, we've made a list of the perfect destinations for you to navigate your Honda.

Summer Concert Series - City of Monrovia 

Saturday Concerts @ Station Square Amphitheater (1629 S Myrtle Ave, Monrovia, CA 91016)

Sunday Concerts @ Library Park (321 S Myrtle Ave, Monrovia, CA 91016)

Enjoy an evening of live musical entertainment from 7:00-8:30 PM at the Station Square Amphitheater or Library Park in the beautiful City of Monrovia. This family-fun event is free and features a variety of music for all ages. Bring your lawn chair or blanket, and relax with your loved ones as you enjoy the last weekends of summer.

Visit the Sierra Booth during the concert on Sunday, Aug. 11, and spin our wheel for a chance to win a small giveaway!

Learn More: https://www.cityofmonrovia.org/your-government/recreation/special-events/concerts-in-the-park


Sierra Summer POPS Series

Aug. 24 and Sept. 14th

Los Angeles Arboretum and Botanical Garden (301 N Baldwin Ave, Arcadia, CA 91007)

Are you a fan of classical music? Make sure to check out the Sierra Summer Pops Series hosted by the Pasadena Symphony and Pops! With two remaining performances, this outdoor summer concert is sure to impress with an electrifying night of music under the stars.

Sierra Family of Dealerships is a proud sponsor of the Sierra Summer POPS Series and is dedicated to helping the symphony provide orchestral performances of the highest quality and to benefit the community through its music, community engagement, and education programs.

Learn more: https://pasadenasymphony-pops.org/


626 Night Market 

Aug. 9-11, Aug. 20 - Sept. 1

Santa Anita Park (285 Huntington Dr, Arcadia, CA 91007)

The 626 night market is back! Located in the beautiful city of Arcadia, the 626 night market features 300+ food, merchandise, crafts, arts, games, music, and entertainment attractions. Eat, drink, and socialize with your friends and family while enjoying a night inspired by the open-air nighttime bazaars of Asia.

Learn More: https://www.626nightmarket.com/


Monrovia Street Fair & Farmers Market

Old Town Monrovia, CA 91016

Come enjoy the charm of Old Town Monrovia every Friday evening from 5:00pm to 10:00pm in Old Town Monrovia. The Street Fair and Market brings together local vendors and farmers who offer high quality produce and products! This community event also features live music, kids entertainment, fresh cut flowers and a petting zoo.

Learn More: https://www.cityofmonrovia.org/discover-monrovia/friday-night-street-fair


Monrovia Station Beer, Wine & Music Fest

Sept. 14, 2019

Station Square Park (1629 S Myrtle Ave, Monrovia, CA 91016)

Enjoy a night of craft beer, wine sampling and live music at the 4th Annual Monrovia Station Beer, Wine & Music Fest. Gather your friends and savor the art of brewing as you sample over 30+ craft beer and wines! Attendees must be 21 years and older.

Learn More: https://tickets.beerfests.com/event/monrovia-station-beer-wine-music-festival


Visit Sierra Honda in Monrovia

Find the perfect Honda to get you to all these summer events in Southern California at Sierra Honda We have a large selection of sedans, SUV's, Crossovers and more! We proudly serve cities such as Monrovia, Arcadia, Duarte, Temple City, West Covina, San Gabriel, Covina, and the Greater Los Angeles Area.


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Sierra Honda Celebrates the City of Monrovia at Monrovia Days

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Sierra Honda Sponsors City of Monrovia Spring Egg Hunt

Sierra Honda loves giving back!

On Saturday, April 20th, Sierra Honda joined in on the Easter fun at the City of Monrovia Spring Egg Hunt & Healthy Kids Day.

The annual event was held at Recreation park and featured music, egg hunts, and family fun for all ages. From arts & crafts to face painting and wellness activities, it was a great day to give back to the community.

It was a great time at the Sierra Family of Dealerships booth as our team handed out Easter eggs, giveaways and a Children's Easter Raffle basket.

As a family owned dealership for over 40 years, Sierra Family of Dealerships is proud to be a continuous sponsor of events in the City of Monrovia.

We look forward to the upcoming year and future events to come!



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2019 Honda Passport Launch Party Recap

Sierra Honda celebrated the Launch of the 2019 Honda Passport last night at Sierra Honda!

The 2019 Honda Passport Launch Party took place from 6:00 p.m. to 8:00 p.m. in the Honda showroom was a huge success as guests were introduced to the specifications of the new model.

It was a fun night filled with music, raffle prizes, and food catered by Copper Still Grill and Sweet Nothings Cake Shop. The event also featured a PowerPoint presentation followed by a Q&A.

The event had a great turnout as families and friends joined us from cities such as Monrovia, Duarte, Arcadia, West Covina, Pasadena, San Gabriel and the Greater Los Angeles Area.

With an available torque-vectoring AWD system, 280 horsepower*, and plenty of cargo room, the 2019 Honda Passport is fully equipped to turn any outing into an unforgettable adventure.

As a family owned dealership for 40 years, Sierra Honda always takes pride in giving back to our community and look forward to all of our future Honda events.

Stop by for a test drive today or visit us at https://www.sierrahonda.com/inventory/New-Honda-Passport/?utm_source=blog&utm_medium=honda%20passport to view our latest Passport inventory!

*2000 hp @ 6000 rpm (SAF net)

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Sierra Family of Dealerships Sponsors the Boys & Girls Club of the Foothills Festival of Trees in Pasadena

The holidays are here and it’s the time of giving back. Sierra is a proud sponsor the Boys & Girls Club of the Foothills. Every year, Sierra donates $30,000 to the club to help provide resources for the club.

On Saturday, Dec 8, Sierra Family of Dealerships participated in the Festival of the Trees and provided the “Pay It Forward Tree”. This tree along with a $500 Target gift card, was delivered to a deserving family from the Boys & Girls Club of the Foothills. This amazing fundraiser celebrates the season with exceptional dining and entertainment. The major attraction to the gala is the brilliant display of Christmas trees and wreaths, uniquely themed and trimmed by talented local designers, and available for purchase through raffle tickets and silent and live auction bidding. This annual gala benefits hundreds of children at The Boys & Girls Club of the Foothills, which provides a safe and caring environment, and a place to develop the qualities needed to become responsible citizens and future leaders.


Sierra Family of a Dealerships loves giving back to the community and wish you and your family a happy holiday season.

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Sierra Honda Walks for Hope

On Sunday, November 4, Sierra Honda joined members of the community at the City of Hope to participate in the Walk for Hope 2K/5K annual walk.

Our employees had a memorable time as we walked together in honor of patients, survivors, and victims of women’s cancer. The Walk for Hope is held each year and aims to raise awareness of women’s cancers through fundraising, education, and research.

With the help of our customers, employees, and vendors, Team Sierra was able to contribute the multiple monetary donations collected throughout the month of October benefiting women’s cancers and women’s cures.

Team Sierra was cheered on as we walked with hundreds of participants from cities such as Monrovia, Duarte, Pasadena, Azusa, West Covina, Arcadia, San Gabriel and the Greater Los Angeles Area. Our Sierra booth was also on-site with giveaways and a car accessory raffle basket valued at over $100.

As a family owned dealership for over 40 years, Sierra Honda always strives to maintain our tradition of treating each and every person as part of one family and is grateful to be able to sponsor organizations such as the City of Hope.

Check out our photos to see our great turnout and stay tuned for future events and promotions!

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New Owner Seminar at Sierra Honda

This past Thursday, October 18, Sierra Honda welcomed back our most recent customers for a night of fun, food, and learning at our New Owner Seminar.

This event was a casual, informative, no sales involved event meant to thank our customers for choosing Sierra Honda and to demonstrate how our service team can help new Honda owners get the most out of their Honda throughout the years.

The evening was great as guests were introduced to our factory-trained technicians and service advisers who demonstrated what it means to be a part of the Sierra Family.

Every attendee also received a Sierra gift bag and was entered for a chance to win a car accessory gift basket valued at over $100.

Our New Owner Seminar is held every 3 months at Sierra Honda and we look forward to welcoming all of our future Honda owners!

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Sierra Honda Gives Back at The Taste of Arcadia

This past Monday, Sierra Honda joined in on a night of food, fun, and music at the Los Angeles Arboretum and Botanical Garden for 'The Taste of Arcadia' annual event held by the Arcadia Chamber of Commerce.

Every September, local restaurants and vendors gather at the Arboretum for a celebration of the most flavorful food and drinks located in the San Gabriel Valley. The event attracts over 1400 community members from cities such as Arcadia, Monrovia, Duarte, Azusa, West Covina, Pasadena, Temple City and the greater Los Angeles Area.

Guests enjoyed themselves as they sipped wine under the stars and danced the night away to their favorite music. Sierra Honda was present with the all-new 2019 Honda Accord as well as giveaways and a vehicle raffle basket valued at over $150.

Giving back to the community has always been a core value of the Sierra Family of Dealerships and we look forward to sponsoring many more 'Taste’ events as they continue to grow in popularity.

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Sierra Honda at the Pasadena Pops

Did you join in on the concert fun this past Saturday at the Pasadena Pops held at the Los Angeles County Arboretum and Botanic Garden?

Here a little recap for you on all the fun.

Sierra Honda is a proud sponsor of the Pasadena Pops held every year throughout the summer in Arcadia, CA. The evening was filled with music as this weekend's concert was  Classical Mystery Tour: A Tribute To The Beatles . 

We had our amazing Honda Pilot and all-new Honda Insight Plug-in Hybrid displayed for attendees to check them out and see all the great features the new models have to offer.

The Pasadena Pops held a record for the most attendees this summer bringing together attendees from all over the San Gabriel Valley such as Sierra Madre, Monrovia, Glendale, Arcadia, Los Angeles and surrounding cities.

The Sierra Family of Dealerships booth was filled with great giveaways and a great raffle basket which included car care items. We look forward to the next concert and stay connected with us on Facebook and Instagram for the latest Sierra Honda news.



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Sierra Honda Joins the Pasadena POPS for a Night of Music Under the Stars

Throughout each summer, Sierra Honda gives back to the community as a proud sponsor of the Pasadena Pops Summer Concert Series held at the Los Angeles County Arboretum in Arcadia, California.

This past Saturday, Sierra Honda joined The Pasadena Symphony Organization for their “Summer of Love: Michael Feinstein Sings the hits of the 60’s” concert. The night was filled with great music and songs from The Doors to Sinatra and Tom Jones. Feinstein enlightened the sounds of the ultimate decade with Light My FireIt Had to Be You, It’s Not Unusual and many more hits.

It was a great night of music under the stars as Sierra Honda handed out giveaways and introduced attendees to the Honda Clarity and all-new redesigned Honda Insight.

The Pasadena Symphony Association was founded in 1928 and has since then provided orchestral performances of the highest quality to the community though live symphonic and classical concerts.

Attendees of the Pops come from surrounding cities such as Pasadena, Sierra Madre, Arcadia and other cities throughout the San Gabriel Valley.

To stay tuned for more community news and upcoming events sponsored by Sierra Honda, please visit www.SierraHonda.com or Sierra Honda on Facebook at Facebook.com/sierrahonda.

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Sierra Honda Celebrates Easter at Monrovia Spring Egg Hunt

On Saturday, March 31, Sierra Honda joined the City of Monrovia at Recreation Park to celebrate the city's annual Spring Egg Hunt and Healthy Kids Day.

The free community event consisted of family-fun activities ranging from spring bunny photos, arts and crafts, face paintings, a petting zoo, food trucks, and tours of the Monrovia Historical Museum.

The Sierra Honda Team engaged with local residents from all around the San Gabriel Valley as they lined up to collect Easter eggs, promotional items, and sign up for the adult and kids raffles.

As a family-owned dealership for over 40 years, Sierra Honda is proud of their active involvement in cities such as Monrovia, Arcadia, Duarte, Pasadena, and surrounding cities throughout the greater Los Angeles Area.




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Sierra Honda Gives Back at the Hayden 5k

On Saturday, March 10th, Sierra Honda joined members of the community for the 10th Annual Hayden 5k at the Hayden Child Care Center in Duarte. The family-fun event began bright and early at 8:30 a.m. and consisted of a 5k run/walk, live entertainment, food, and games.

Despite the chilly weather, the Hayden 5k brought residents of several cities such as Monrovia, Arcadia, Duarte, and the Greater Los Angeles area together to support walkers and runners alike. The Hayden 5k promotes healthy living, family fun, and community involvement.

The event also consisted of a classic car show and free Zumba class. Sierra Honda was present giving away prizes, coloring pages, and even raffled off a basket full of free car accessories.

Located on the campus of Santa Teresita, Hayden Child Care is a non-profit organization that provides affordable and quality education designed to strengthen the faith of foundational skills in students.

As a family owned dealership for more than 40 years, Sierra Autocars strives to maintain their tradition of treating everyone as part of one family and is grateful to be able to sponsor organizations such as Hayden Child Care.



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Sierra Honda Gives Back to the Foothill Unity Center

Sierra Honda associates got together on Friday, December 15th to give back to the community by volunteering at Foothill Unity Center’s Elf House in Irwindale, CA. It was a success and so much fun seeing some of the Sierra Honda team work together to help make a difference. Every year, Foothill Unity Center, Inc. has 1,300 children who receive toys, books and clothes with their food baskets during the holiday season. This year, the Sierra Honda team helped pack boxes of toys, stuffed animals, clothing and loaded bags of gifts on trucks that were then delivered to the Los Angeles Arboretum to be distributed to the families.

The Foothill Unity Center was founded in 1980 and is the primary provider of food, case management/crisis help, and access to health care resources across eleven San Gabriel Valley cities in Los Angeles County, California. As the federally designated Community Action Agency for the Foothill Area, the Foothill Unity Center operates two locations, in Monrovia and Pasadena, serving clients in Pasadena, Altadena, South Pasadena, Sierra Madre, Arcadia, Monrovia, Bradbury, Duarte, Azusa, Baldwin Park and Irwindale. 79% of the Foothill’s Unity Center’s clients are at or below the National Poverty Level. The number of people served by the organization has more than tripled over the last five years, making community funding contributions and volunteer support more critical than ever. Therefore, Sierra Honda is happy to provide volunteer support to the Foothill Unity.

Get a glimpse of our team in action in the photo below.

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Community Events Archives - Sierra Honda

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